“It’s Only Make Believe,” a timeless classic by the legendary Conway Twitty, remains a cornerstone of rock and roll history. Conway Twitty, born Harold Lloyd Jenkins, was a versatile artist who successfully traversed both rock and roll and country music, achieving remarkable success in both genres. While he’s renowned as a country icon, his early career was steeped in rockabilly, fueled by the influence of Elvis Presley. Twitty amassed an astounding 55 number-one country singles throughout his career, earning him the title of one of the most successful country artists of all time. He also garnered numerous CMA and ACM awards, solidifying his place in country music’s hall of fame.
“It’s Only Make Believe,” released in 1958, marked Twitty’s breakthrough into the mainstream. The song, co-written by Twitty and Jack Nance, tells the story of a man deeply in love, forced to hide his true feelings and feign indifference. He pretends the love isn’t real, masking his emotions to protect himself from the potential heartbreak of rejection. The lyrics delve into the pain and frustration of unrequited love, portraying the protagonist’s inner turmoil as he navigates the complexities of his charade.
Upon its release, “It’s Only Make Believe” resonated powerfully with audiences. The song’s raw emotion, coupled with Twitty’s heartfelt delivery, catapulted it to the top of the Billboard Hot 100 chart. Its catchy melody and relatable themes of longing and hidden emotions struck a chord with listeners worldwide. Many connected with the feeling of masking their true selves, leading to the song’s enduring popularity and solidifying Conway Twitty’s place as a significant force in early rock and roll. The song’s legacy continues to this day, frequently appearing on classic rock playlists and evoking a sense of nostalgia for a bygone era of music.